About Us

A management consulting firm built for business owners.

WitGrit Consulting was founded in 2017 on a straightforward belief: business owners deserve counsel that is as practical as it is forward-looking. Management consulting is our core business activity — we work alongside founders, family offices and leadership teams to turn complexity into clear, executable plans.

Our work spans the full lifecycle of a company: funding the first bold idea, scaling through growth, consolidating market position, and preparing for a successful exit or transition. We also partner with lenders, investors, advisors and industry stakeholders who serve the same owners we do.

We are not a volume-driven firm. We take on a limited number of engagements so every client receives hands-on attention from advisors who understand the weight of ownership decisions.

What guides us

Owner-Centric

Every recommendation starts with the owner's goals, risk tolerance and legacy.

Lifecycle Thinking

We connect today's decisions to tomorrow's outcomes across the full business journey.

Senior Attention

Engagements are led by experienced advisors who stay involved from kickoff to close.

Our Team

Ian Yang, Principal Advisor at WitGrit Consulting

Ian Yang

ICD.D, MBA, MFIN, FCSI®, CIM®

Principal Advisor

Ian Yang is an Impact Investor, Entrepreneur, and Board Member with over a decade of experience in financial management, strategic planning, and organizational innovation. Ian has helped companies raise more than 100 million dollars throughout his career, consistently delivering results by blending a deep understanding of financial markets with a passion for driving social progress. Through his multifaceted career, Ian continues to bridge the gap between financial success and social impact, fostering innovation and growth for the businesses and communities he serves.

Partner Endorsements

Shared areas of focus based on each organization's publicly stated mandate. These summaries are not attributed testimonials.

Shared focus

AdvantageBC

Shared focus on advancing sustainable finance and clean technology through strategic investment, research, and public-private collaboration.

Shared focus

ACEC-BC

Shared commitment to fair procurement, professional excellence, and a stronger consulting engineering sector supporting British Columbia’s infrastructure and economy.

Shared focus

Deep Tech Canada

Shared interest in collaborative innovation, commercialization, and helping Canadian technology ventures scale into global markets.

Shared focus

NGen

Shared focus on advanced manufacturing, digital transformation, sustainability, resilient supply chains, and industry-led collaboration that strengthens Canadian competitiveness.